Brand Identity

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6 Ways to Build Brand Authority With Content Marketing

Amna Sheikh - December 6, 2021

What is Inbound Marketing?

November 30, 2021

How Can You Use it to Up Your Game! How do we know our marketing strategies are effective? It is when the strategy reflects the...

An Introductory Guide to Performance Marketing

November 11, 2021

Introduction Performance marketing is an all-encompassing term for online marketing, and advertising programs where businesses pay only when a particular action happens. Several actions could...

11 Reasons Why Social Media Should be The Primary Marketing Tool for Every Small Business

October 17, 2021

Small businesses are usually in a quandary over which type of marketing strategies to invest in. They have a limited budget, which makes the...

FOCUSING ON MENTAL HEALTH AND WELLBEING FOR A STRONGER BUSINESS

October 15, 2021

The pandemic has affected the world on various fronts. It has halted economic growth, invoked isolationism and marred our mental health. While economic growth...

10 Impressive Ways to Increase your Click Through Rate

October 13, 2021

A Click through Rate, or CTR is the ratio of clicks to impressions on a digital advertising campaign. It is calculated by dividing the...

THE ROLE OF ARTIFICIAL INTELLIGENCE DURING THE PANDEMIC!

October 11, 2021

The Covid-19 pandemic has affected every aspect of our lives. From health care professionals, to the society at larger, everyone has been impacted at...